说说那把和月亮有关的瑞士军刀的故事
2019年，
为纪念人类登上月球50周年，
Victorinox推出1,969把限量版瑞士军刀，
需求异常火爆，导致网站瘫痪。
In 2019, Victorinox launched 1,969 limited-edition Swiss army knives to commemorate the 50th anniversary of the historic moon landing. Demand was unusually high, causing the website to go to crash.
这不是第一次这种瑞士多功能工具和“太空“结缘，让世人瞩目。电影《火星救援》中，这把瑞士工具就可称为是“最佳配角”。
This is not the first time this Swiss multi-functional tool has been associated with "space" and has caught the world's attention. In the movie "The Martian", this Swiss tool is considered to be the "best supporting actor".
上图马特·戴蒙主演的《火星救援》，剧照左下角红色箭头指示的，即Victorinox Swiss Army Outdoorsman Hunter Pro。自1992年以来，瑞士军刀一直是美国宇航局宇航员生存工具的一部分。
The red arrow in the lower left corner in the above picture indicates the Victorinox Swiss Army Outdoorsman Hunter Pro. Since 1992, the Swiss army knife has been a part of NASA astronauts' survival kit.
瑞士军刀是瑞士的真正标志之一
瑞士军刀在瑞士是被崇拜的对象，理由很简单而充分：它不仅仅是一把刀，它是一个便携式工具箱。多年来“瑞士军刀”一词甚至成为一种隐喻 - "成为一把真正的瑞士军刀"，这种表达方式赞扬了任何事物或任何人的适应性、效率或潜力。
The Swiss Army Knife is a genuine icon of Switzerland: it is a cult object, and for good reason - it's not just a knife, it's a portable toolbox, which has even become a metaphor over the years. "To be a real Swiss army knife": this expression praises anything or anyone for their adaptability, efficiency or potential.
然而，瑞士军刀的鼻祖并非诞生于瑞士
历史上第一把真正意义的多功能折叠刀在19世纪70年代诞生于德国，由一百多种工具组成，包括雪茄刀、剃刀和迷你铲子，发明者叫John S. Holle 。
The first multi-purpose knife in history was invented in Germany in the late 1870s by John S. Holler. It consists of a hundred or so tools including a cigar cutter, a razor and a mini-shovel.
19世纪70年代末，位于“刀片之城” 德国索林根（Solingen）的F.W. Holler 公司为了扩大公司，并与英国公司竞争，负责人John S. Holle决定在纽约开设一家商店。
像所有好的销售一样， 公司需要一个市场推广计划。但当时哪有现这么发达的社交媒体呀，公司必须使出浑身解数来全方位展示其产品。于是，这把被誉为史上最疯狂的折叠刀诞生了。与其说这是一把刀，不如说这是一个锋利而危险的刀品目录，它被经常挂在橱窗里或者在公司参加世界博览会时被放在箱子里展示。
全部展开这把折叠刀，需要25分钟的时间，即便你很小心，也会有被弄伤的可能。这把刀唯一缺少的是开瓶器，因为我们今天知道的瓶盖是知道1892年才被发明出来的。
It takes about 25 minutes to fully open the gadget, and even when you take your time, it's a dangerous task. The only thing the knife is missing is a bottle opener, since the bottle cap we know today wasn't invented until 1892.
瑞士：欢迎来到袋装刀的世界
1880年，瑞士军方订购了一种折叠刀，可以让士兵吃东西和拆卸他们的军用步枪。十年后，瑞士军方选择了1890年的型号，其中包括一把刀、一把螺丝刀、一把铰刀和一个开罐器。但第一批15000把是在德国生产的。
In 1880, the Swiss Armed Forces ordered a folding knife that would allow soldiers to eat and to dismantle their service rifle. Ten years later, the Swiss military opted for the 1890 model, which included a knife, a screwdriver, a reamer and a can opener. But the first 15,000 ones were produced in Germany.
直到1896年，来自瑞士中部施维茨州的外科器械制造商卡尔·埃尔（Karl Elsener）才开发出他的第一把折叠式军官刀，并在此基础上增加了第二把刀和法国生产的开瓶器。早在1884年，卡尔·埃尔就在家乡创建了刀具工厂，在1891年首次向瑞士军队提供军刀。
It was not until 1896 that the Schwyz surgical instruments manufacturer Karl Elsener developed his first folding officer's knife, to which he added a second blade and a corkscrew produced in France.
As early as in 1884, Karl Elsener founded a knife factory in his hometown and in 1891 he first supplied the Swiss army with military knives.
卡尔以他已故母亲维多利亚的名字命名，创立了Victorinox，并从1921年开始使用不锈钢。他不断扩大自己的产品范围，经过几年的钻研创新，传奇的“正宗瑞士军刀”诞生了。
这种探索一直从未间断。2005年，Victorinox收购了其竞争公司Wanger (威戈）, 并发明出了被许多多用途刀爱好者所追捧的Wanger 16999型，又被称作 the Wanger Giant （巨大威戈）。
87合一！获得吉尼斯世界纪录的这把世界最大的瑞士军刀重达1.4公斤，有87种工具，141种用途，几乎将所有瑞士军刀工具集中于一个款式，因此，它也成为收藏家们梦寐以求的收藏品。
Elsener founded Victorinox, named after his late mother Victoria and the stainless steel in use since 1921. He continuously expanded his product range – a quest that continues to this day and has given rise to inventions such as the Wenger 16999 model – of a competitor company bought by Victorinox in 2005 – which weighs almost 1.4 kg. A collector's item, the Wenger is sought after by many multipurpose-knife lovers.
既是工具，也是创造力的源泉
作为一种可装入口袋的便利工具，瑞士军刀是多功能的代名词。正因为如此，瑞士军刀成为了一个象征符号，且同其他符号一样，拥有一系列不同用途或解读。
瑞士军刀激发了世界各地人士的创意，产品所激发的创造力、强烈情感、甚至幽默感让人感动。
As a handy tool that fits in your pocket, the Swiss army knife is synonymous with versatility. Because of this, the Swiss army knife has become a symbol and, as such, has a range of different uses or interpretations. The Swiss army knife has inspired creativity in people around the world, and the creativity, intensity of emotion, and even humor that the product inspires is moving.
英国艺术家 Kyle Bean 受 Victorinox 委托创作了一副拼贴画，将 Victorinox 产品拼缀于瑞士风景中。
墨西哥艺术家Pedro Reyes将从跳蚤市场上寻来的单个元件组装成了一把袋装刀。当观赏者打开单个元件时，每一项都有自己的主题，并讲述着不同的故事。
法国设计师 Bruno Domeau 和 Philip Pérès称之为“世界上最实用的椅子”，他们的设计理念在博客圈中引起了轰动。
来自巴西的 Campana 兄弟开发了一间以实用为主要特色的厨房，在米兰国际设计展上展出。它的打开方式与瑞士军刀如出一辙。
哪把军刀，是你的心头好
# 一抢而空#
销售记录最快的纪录保持者
2020狩猎大师大马士革限量版
# 最畅销 #
Victorinox 有史以来最畅销款
价廉物美、集各种标志性功能于一体
# 最受期待 #
配有剪刀的先锋X
是应客户提议诞生的铝面刀具
Among the above-pictured, is there a Swiss army knife that you like the most? Maybe yes, maybe not. There are a thousand Hamlets in a thousand people's minds, and everyone's answer varies according to their own perspective, preferences and experiences.
You must have your own favorite one, it may be in your pocket now, maybe it is in your hand, or maybe it is still quietly in the box, new and beautiful, forever treasured.
也许它的刀刃让你拥有勇气，
也许它的拔木塞钻能让您在下一次冒险之旅中即兴举起酒杯享用美酒，
也许它的扳手能帮你修好一个装备，
也修复一段关系。
The Swiss army knife you have is the most popular one.
特别感谢:
Special thanks to: