在全球最大的4A广告媒介集团为世界顶级品牌做最热门的社交媒体营销,是一种怎样的体验?
群邑集团(GroupM)隶属于WPP集团,是全球最大的4A广告媒介投资管理机构。群邑集团旗下竞立媒体(MediaCom)正在急聘
6-8年经验的Associate Social Director 一名,具体职位信息如下。
机会难得,点击链接直接申请: http://app.jobvite.com/m?3qU9DiwT
MediaCom
| Social Media Associate Director
Description
We are looking for an account/project
leader with 6-8 years of digital and social media relevant experience.
In this role, you will oversee social media
strategy and manage the operational relationship on designated clients,
managing a social media team who plan, execute, manage, and optimize the
content oriented social media strategies, communities, campaigns and advertising.
Reporting
of the role
This role reports to National Head of
Social Media.
3
best things about the job:
·
A fun environment that combines
the best of being entrepreneurial and innovative, whilst at the same time being
part of the largest marketing services group in the world and in China
·
The ability to influence the
social media adoption of leading brands in China
·
An opportunity to leverage
strong in-house and partner teams as well as group’s client relationships to
execute award winning social media strategies and campaigns
Measures
of success –
In three months:
·
Managing a team for designated
clients’ social media operations, advertisings and campaigns
·
Communicating with clients,
other in-house teams, 3rd party partners and media for social media project
management and advertising buying
In six months:
·
Solid client relationship with
designated clients based on mutual trust and respect
·
Managing a team to develop
social part of new business pitches and strategic plans for clients under
minimum supervision
In 12 months:
·
Being able to lead clients’
expectations and strategic directions, and becoming clients’ trusted advisor on
social media subjects
·
Independently leading social
part of new business pitches and strategic plans for clients
Responsibilities
of the role:
·
Account management - manage the
service expectations of clients, and maintain a solid client relationship based
on mutual trust and respect
·
Strategy and campaign planning
- develop social media long-term strategies, plan and manage social media
campaigns with content and creative oriented ideas
·
Project management - oversee
the delivery of day-to-day tasks in the team, and coordinate among clients,
internal teams, vendors and social platforms to ensure service quality
·
Team management - manage and
motivate the team to deliver high quality social media services including
content, community, advertisings and campaign management
·
New business development -
manage the social part of new business pitches, and work closely with brand
teams (account servicing teams) to identify and pursue social media revenue
opportunities from existing clients
What
you will need:
·
6-8 years of digital content
and social media related experience in global PR firms or 4A specialized social
media agencies
·
Client service oriented, and a
track record of healthy client relationship maintenance
·
Team management experience
·
Fluent in both English and
Chinese
·
Bachelor or above of Arts /
Literature in top universities (e.g. Advertising, Literature, or Consumer
Psychology)
·
Live and breathe in China
social media (active on at least 2 social media platforms, e.g. Weibo and
WeChat)
·
Solid verbal and written
communication skills
·
Ability to work in a matrix
organization, managing complexity and challenges
·
Interpersonal, organization
& time management skills
·
Experience in IT, FMCG and
Automobile industries is a plus
About
MediaCom
As The Content + Connections Agency, we
believe everything is connected. At MediaCom, our unique approach to planning
and buying across Paid, Owned and Earned media optimises our clients’ entire
system, not just individual channel silos. ‘Content’ is any form of consumer
messaging that connects brands to their consumers, while ‘Connections’ ensures
no dead ends or wastage through disconnected content.
We look beyond our own expertise and assess
the bigger picture: How do we all play a role within our clients’ broader
communications system? Through our uniquely connected eco-system of diverse
communications experts working we achieve this - interpreting the bigger
picture and fuelling future business success. To learn more, visit us at www.mediacom.com
机会难得,即刻点击链接申请吧!
http://app.jobvite.com/m?3qU9DiwT